Businesses Built To Last
At Business Growth Lab, we help founders and organisations turn overwhelm into clarity and profit using our proven growth framework.
Our tailored approach supports both product-based and service-based brands in identifying growth levers, closing profit gaps, and implementing systems, strategies, and experiences that attract, convert and retain customers.
Servicing both product & service based business
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Servicing both product & service based business *
Perfect for: Product based businesses and ecommerce brands (supplements, food, beverage, educational and digital products).
We help new product-based business owners start and grow without overwhelm. We’ll audit your brand, website, and marketing funnel to identify growth levers and profit gaps - then guide you in building the strategy, systems, and messaging to scale your product-based business to six figures and beyond.
Product Based Consulting
Perfect for: Wellness & Fitness studios, Local Government, Corporate departments focused on service delivery & Small to mid sized businesses (salons, educational & call centres).
We help service-based businesses build the systems, strategy, and customer experience that drive sustainable growth and customer retention. We’ll help you identify growth levers and profit gaps, while empowering your team to grow with you.
Service Based Consulting
Whole Business Strategy For Sustainable Growth
One of the biggest mistakes business owners make is trying to fix their business in parts.
They run ads, tweak their website, post on social media, and send emails, all as separate efforts, without realising that these pieces are meant to work together.
Your ads, website, content, and customer experience aren’t individual tactics; they’re all interconnected parts of a single sales ecosystem.
When one area is out of alignment, it affects everything else.
That’s why at BGL, we don’t just focus on one piece of the puzzle.
We take a whole-business approach by auditing, strategising, and optimising every part of your ecosystem so your marketing, messaging, and systems all drive toward the same goal: sustainable growth.
Because the truth is, it’s rarely just one thing that’s not working.
Focusing on fixing an ad or updating a website in isolation won’t guarantee results.
Real growth comes from understanding how each moving part supports the next and creating harmony between them.
At BGL, we bring it all together: Strategy. Systems. Messaging. Offers. Funnels. Retention.
Every touchpoint aligned. Every effort working in sync.
This is how we build brands that not only grow but last.
Schedule Your Growth Audit
Let’s simplify your business - and amplify your results.
Service Based Consulting
Together, we’ll help you build a business that runs smoothly, scales sustainably, and delivers exceptional customer experiences.
You’ll gain clarity, confidence, and systems that grow with you.
What We Help You Build.
Customer Experience that Converts
Create a consistent, high-quality experience from the first interaction to long-term loyalty. We’ll help you refine every customer touchpoint both online and offline - to increase satisfaction, referrals, and retention.
You’ll learn how to:
Elevate service delivery and client care
Build emotional connection and brand trust
Turn customers into advocates who return and refer
Customer Service Training & Team Development
Your people are your brand.
We ensure your team has the training, systems, and support to deliver excellence consistently, even as you grow.
We’ll work with you to:
Design onboarding and service SOPs
Create communication templates for consistent brand voice
Deliver customer service and sales training that empowers your staff
Customer Journey Strategy
We map your complete customer journey to uncover drop-offs, missed opportunities, and untapped moments of delight. Then, we help you simplify and streamline - so every stage of the journey feels intentional and effortless.
Our process includes:
Customer journey mapping and audit
Funnel optimisation for improved conversions
Experience design for retention and upsell
Sales Funnel & Growth Systems
We’ll audit your sales funnel to identify conversion gaps and missed opportunities - then build strategies that bring in new clients and keep existing ones coming back.
What’s included:
Funnel audit and optimisation
Acquisition and retention strategy
Feedback systems to track satisfaction and loyalty
SOP creation and workflow design for repeatable success
Staff sales training & Sales scripting
Book a consultation and let’s build your roadmap for sustainable growth.
Product Based Consulting
Together, we’ll help you build a brand that sells - with strategy, systems, and clarity.
What We Help You Build.
Offer & Messaging Clarity
We’ll help you refine and nail your product offer and brand message so your audience instantly understands what you do, why it matters, and why they should buy from you.
You’ll walk away with:
A clear, conversion-ready offer
Messaging you can use across your website, emails, and social media
A simplified strategy for consistent communication and connection
Customer Journey & Retention
We’ll help you map your full customer journey - from first impression to repeat purchase, and create systems that keep buyers coming back.
Together we’ll build:
A customer experience that builds trust and connection
Post-purchase flows that nurture loyalty
Retention strategies to increase lifetime value and repeat revenue
Sales Funnel Optimisation
We’ll refine and optimise your funnel from your homepage to your checkout (and beyond), so that every touchpoint converts.
Together we’ll:
Audit your entire funnel to identify leaks and missed opportunities
Improve product page layout, flow, and calls-to-action
Simplify your customer path for higher conversions and better retention
Product Pricing & Profitability
We help you understand your numbers so you can scale with confidence. Together, we’ll ensure your products are priced for profit, not just sales, and build systems to monitor margins as you grow.
Includes:
Cost and margin breakdown
Profitability modelling
Recommendations to increase efficiency and profit
Book a consultation and let’s build your roadmap for sustainable growth.
No results found
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Business Growth Audit
A complete end-to-end business audit and growth strategy with a comprehensive report and recommendations that identifies and fills the gaps in your sales funnel (from cold lead, to paying customer, to long-term raving fan).
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The Conversion Blueprint
Turn cold leads into loyal customers, without the guesswork. This is a done-for-you, 4-week growth strategy that not only identifies the gaps in your funnel, but gives you the tools, templates, and strategy to fix them fast.
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The Business Buildout
The ultimate done-for-you launch package for founders ready to grow with clarity and confidence. We’ll to take you from idea to income in 12 weeks, building your business sales funnel from the ground up (website, crm and strategy included).
Contact Us
We’d love to hear from you!
Whether you’re ready to scale, need clarity on your next steps, or just want to see if we’re the right fit, simply fill in this form and we will be in touch.